SEO
Optimise for search engines
Education providers throughout Australia choose onCourse for their SEO. onCourse is a highly customisable student management system, ecommerce platform and marketing software, and is the most comprehensive student management software available today. onCourse powers short course providers, large enterprise, government and universities, with a pricing plan to suit everyone. With schema to support Google Rich Results, semantic markup and other techniques built right in, your onCourse Website ensures that Google Search deeply understands your content. Sitemaps generate automatically, files minified, canonical links direct traffic to preferred pages and short persistent URLs allow you to build up your SEO ranking over time. With full access to the underlying website templates, you have complete control over customising HTML to align with your SEO strategies.
Rich Results
Automatic schema.org and microformat generation
onCourse Website fully supports Google Rich Results and automatically produces richer search results and help your organisation stand out in Google search. Increased visibility in search engines means a better click-through rate and better SEO performance for your website.
URL Architecture
Short, clean URLs that don't change
Our URL architecture is clean, reliable, and friendly to search engines. URLs for courses remain the same regardless of how many classes you schedule, so you can grow SEO value from increased page rank over time and inbound links don’t break.
Customisable HTML
Design your website, your way
With completely customisable HTML, you can take control and develop your website your way - the possible designs are virtually limitless. onCourse Website uses clean, semantic HTML that search engines love. And with direct access to your website HTML, you can add customisations to align with your SEO strategy and provide additional content for users.
CSS & JS Minification
Minify stylesheets and scripts automatically
onCourse Website takes care of making sure your stylesheets and scripts are optimised for SEO. Automatic minification of CSS and JavaScript removes unnecessary characters from your code while keeping your original human-readable version intact. Minification helps improve your website page speed which is a critical measure for SEO performance.
Sitemap
Automatically generated sitemaps
We take the hassle out of sitemap creation, so you can get back to your core business. Search engines like Google use sitemaps to more intelligently crawl your site. With an onCourse Sitemap, search engines will know everything about the structure of your site and which pages are most important. onCourse automatically updates your sitemap so search engines always know when its time to visit your website and collect recent updates.
Google Tag Manager
Quickly and easily implement code, without changing your website
onCourse Website integrates with Google Tag Manager, allowing you to track events and run third party scripts without slowing down your website and without needing to change your website code. Track any user event on your website and push them directly to Google Analytics for analysis and gain deep insights to help you improve your SEO. Add external tracking scripts for Facebook, Twitter, LinkedIn or Pinterest to build audiences for remarketing on social media.
SSL/TLS Certificate
Robust web application security built in
The SSL/TLS Certificate is your assurance to customers that their data will stay safe and secure. Get a free SSL/TLS certificate included with your onCourse instance so you can rest assured your web application communications are secure and your customer data protected.
Automatic Updates
Always up-to-date with the latest features
Your IT staff will be thrilled by how easy it is to manage onCourse with automatic updates. We’ll take care of the technology so you can focus on making your business grow. No servers to manage, no updates to install and no headaches for your IT support staff.